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Portal Emprendedor
Portal Emprendedor por Xochitl Palacios L. es un espacio de comunicación que contribuye al fortalecimiento de una cultura emprendedora con IMPACTO SOCIAL, ECONÓMICO Y MEDIOAMBIENTAL en El Salvador, es producido y conducido por Xochitl Palacios-López
Portal Emprendedor
Techies Barcelona: Hub Tecnológico de Innovación ft. Jordi Uyé | Portal Emprendedor
Portal Emprendedor.
SPEAKER_03:En Portal Emprendedor compartimos historias que inspiran, ideas que nacen y proyectos que transforman. Sabemos que detrás de cada logro hay apoyo, visión y compromiso. Tu marca puede ser parte de ese impulso. Únete como patrocinador y conecta con una comunidad que cree en las grandes ideas. Escríbenos a portal.emprendedorpodcast arroba gmail.com y hagamos crecer el espíritu emprendedor. En un mundo donde la tecnología redefine industrias y la innovación se convierte en el lenguaje universal del progreso, los ecosistemas que conectan talento, ideas y vision son más necessarios que nunca. When a community se une con propósito, surge la capacidad de transformar mercados, impulsar startups and abrir caminos tocando a futuro más global, colaborative and sustainable. The verdict is in creating that permite that the ideas via lejos and crean more. So I'Sochil Palacios, Communicadora and Emprendedora Social, productor and conductor of this amplifica and visibilizes voces, historians and ideas of quienes are transforming the future. And as we anterior, the design in this episode is Tex Barcelona, Hub Technology of Innovative that impulsa startups globally. Now we are accompanying Jordi Oler, Tech Barcelona. He is engineered informatic with more than 26 years of experience in creation of empresas digital, startups, and inversions. He has a tray bastard impression in design of e-commerce, apps mobiles, and marketplaces. Actually, Jordi lider a conglomerate of empresas technologically that incorporates the adoption and the adaptation of the IA in its operations.
SPEAKER_05:Super bienvenue, Jordi, who has been a place that has much of been and map. We have a map in the member where we mark what we visited and much of connecting the place, the climate, the gentleman, and the gas of creating things.
SPEAKER_03:What decided to visit El Salvador? I understand that was a delegation salvadorena to Barcelona, we have a contact. What was it?
SPEAKER_05:Correct. Every day we celebrate in Marzo, an event that is Mobile World Congress, which is one of the events technological, and the Europe, and we had the support of it after many years in Barcelona. So there were delegations of many places and we have, for casuality or not, at the delegation of Salvador, and invited to After Works. We have each other an afterwork inviting delegations that are Latina, delegations who are the community in English, Russians, and China. And they were at the delegation of Latina, in places Latin, Brazil, Salvador, Colombia. And in this event of After Workers basically we encourage our project of Texas. Excellent. Confiant in what we can offer the país to the empresas tecnológices all, that podamos ofrecer vuestros servicios allí or el talento que puedes crear allí.
SPEAKER_03:Claro que sí, establecer relaciones, alianzas estratégicas entre ambas comunidades. Y bueno, Jordi, mira, ya que estamos at the nivel global, estamos viendo cómo la innovación technológica se convierte en el corazón de la competitividad. Desde tu perspectiva, ¿por qué crees que es fundamental that the technology as a motor economic?
SPEAKER_05:Basically, the pay that is not appointed for technology va a decaer. It's for inertia. And not solo technology, the cybersegurid, the blockchain, those who appear in these technologies are decay and competitiveness in front of the great people that are. And we know that Salvador is a great in the part of the blockchain.
SPEAKER_03:Excellent. And what will happen with the families that are at innovation technology?
SPEAKER_05:Basically, if you don't have to compare to what I have. The principal is the education. There are much vertices that are going to enjoy.
SPEAKER_03:A part of the structure integral como país for.
SPEAKER_05:Exactly. Not one of the points that we have with the government is intent to mentorizing in centers of studies, para que pasantes de aquí via Europa.
SPEAKER_03:Buenísimo, buenísimo. Barcelona como ciudad technológica global. Barcelona como one of the ciudades más relevantes ofrece innovación, startups, mobilidad and technología applicada. Es sede de eventos globales como Mobile World Congress and alberga miles de startups y atrae capital international. La ciudad ha logrado posicionarse como un hub de talento, creatividad anda. Hay que ver entonces what's hecho Barcelona precisamente para lograr esto. Jordi, Barcelona, como ya lo mencioné, has escalado positions from one of the hubs technology in Europa. And desde tu experiencia, how factors have impulsed precisely this crecement?
SPEAKER_05:This a year hub technology of Europe, so we are in a buy. No, there's anything that basically are we going to work much for early dinner. And the second is the Catalans have a characteristic that we want to get demo. There's a picture that says the pillar, what we got, reinvertimes for it. So this is the base for this. And the people are living or it's a hub very good of employees in the world, and the community SPAT is very great, very great in Barcelona. It has projects intercultural, international.
SPEAKER_03:The community of SPAT SPAT in Barcelona.
SPEAKER_05:International, I've been to create startups or projects. The problem is no use governmental or those hubs. I don't know if the garan, but all that they generate to recount. So there's a problem that these startups, that are in Barcelona, are using other ways where expands, because they don't have the facilities that they have.
SPEAKER_03:So this is clearly a retool that the city, no?
SPEAKER_05:The city and not only the city, it's a book of Italy. But I think the spirit of Catalan is tan guerrillo, tanker that includes adelanted, can construct, but it's more difficult. So I can recognize it.
SPEAKER_03:And so in this context, Jordi, what distinguishes Barcelona from the other ecosystems European?
SPEAKER_05:You think Europe is suffering the Paris, Berlin, Amsterdam are suffering the impediments, the bureaucracy that they are imponience, the permissivity, all the regulations that have, for example, the thing about blockchain, crypto, etc., the opportunity to connect with other ecosystems, with other paces for desarrolling these startups, because it can make impact global.
SPEAKER_03:No es que van a desarrollar in Barcelona and Barcelona, in a member globalization, correct.
SPEAKER_05:La chispa crece all, but it's global that more trate, basically.
SPEAKER_03:Okay, perfect. And the city has to combinate in terms of creativity, design, technology, what you mentioned, multiculturality. What influence in the creation of startups in the talent international?
SPEAKER_02:Okay.
SPEAKER_03:Excellent. Well, the thing is that it's very important what you said, right? The ADN of the culture that is the cruce cultural, which enrique all. And how the inversion?
SPEAKER_05:Normally the inversor in Barcelona viene to busy opportunities, just immobiliarias, which we have a problem in. So no, and the regulation is the same, they don't have to construct edifices although, no longer limited of the city.
SPEAKER_03:It's a lástima, I don't know. But I think that generates retos for those and obviously more mobility in this sentiment.
SPEAKER_05:Claro, for ayother. So when there's a problem, we have 20 legal tech that we ask, one with our perspective. What does it have a problem with an employee that will automatically? There are 30 automatics that have solution. So the problem is to take the things surge.
SPEAKER_03:I think the union has the force. We're going to say our pause commercial. If you can sit lejos, be acompañado. Now regresamos con Portal Emprendedor. Funcionan como catalizadores de innovación. Un estudio del Startup NOM muestra que los ecosistemas con hubs consolidados tienen startups that crecen cuatro veces más rápido. Aquí la pregunta podría estar en por qué los hubs esenciales in lo que es la economía digital. Jordi, in this context, a hub obviously not a space of co-working, merely, right? It's a community that has a proposal and your trajectory creating these ecosystems that a hub really function.
SPEAKER_05:The form is the collaboration, to encontrage opportunities and negotiate. Not eight people. And a particularly decided, it has to do that. Empezamos a 12 people, the second 20, the second 50, one of the ultimate 10 people in the play and the gentleman is a book. All that we have creates, materialized, and that's the same in our hub. One of these were a common where we reservate a plant in a district in Barcelona, 400 meters, and a part of events, a site of events for our events, a site of co-working, which is a third part, and we have people who not have a work, but collaborate with the others, use synergies into empresas that not connect and rotate, but there are many startups and employees in part of joint physically.
SPEAKER_03:Definitively reflects the necessity that has the community to integrate, be part of it to find, synergies, and create.
SPEAKER_05:The people are very conscious of encerrands. What is the COVID and I said no? I don't social. All the internet pegged in the mobile day or in a panty. And one of the things one of the dilemmas that we have in TxHub is desvirtualizing the hand. So they connect for internet. I think we've seen that desvirtualization of the hands of the chemical, the chemicals of negotiations, there are novels. Wow. And in my case, you have because I entered a photo of how entrus and how, and my mother has said, Jordi, what has happened in the car?
SPEAKER_02:It's renovado.
SPEAKER_05:There's other color of piel. And I said, I have siests at 4 hours, I took out the mobile. Impression. And this will have those two months for that who is absorbed and drogada by the technology. Something hasta dónde technologia, button.
SPEAKER_03:Claro, claro. Ya hubo una necessidad, después de pandemia, obviamente, aunque ya have been passed, but the necessity of the gentleman to integrate.
SPEAKER_05:And when they were that three frikis, okay, is it freaky in Barcelona? They reunion, but they sent part of this. When we were at the event, they had adepts. What is live? What is the week? What are you doing? One of the things that we have is at events. So we go to events, Barcelona, Andorra, Madrid, there are an event of technology, but 40-50 people in this event. We are like a family. It's a work or a round, but it's a family that went to one, we have to do a return, and nothing, you are accompanying.
SPEAKER_03:Excellent.
SPEAKER_05:It's a sentiment bastard. I don't know how to explain it, but I can form part of it.
SPEAKER_03:Totally. I'm gonna see the connection between the technology, but also the social, the virtual, but also the presentational. And I can't see an equilibrium. Seguimos aquí platicando con Jordi Oler desde Barcelona, ¿verdad? ¿Tengo una puntualización? Sí.
SPEAKER_05:En catalán se dice Jordi Ulle.
SPEAKER_03:Bueno, y estamos aprendiendo. Jordi huye. De huyera. Voy a acordar de él.
SPEAKER_05:No, porque sí, en inglés se dice Jordi Oler, pero en idioma se llama Jordi Ullay y la gente dice huye. Ulye. Como si tuviera un acento al final.
SPEAKER_03:Bueno, ya aprendimos entonces. No es tu huya. Jordi Uyey. ¿Así?
SPEAKER_05:Casi, casi, casi.
SPEAKER_03:Me encanta, me encanta. Igual mi nombre lo han pronunciado de mil formas.
SPEAKER_05:Tuyo es Sochil, ¿no? Sochil. Sochil.
SPEAKER_03:También han dicho sushi, pero bueno, esto no lo vamos a. Yo voy a cortar este pedacito.
SPEAKER_05:Tenemos nuestras nuestros nombres.
SPEAKER_03:Jordi Uye.
SPEAKER_05:Ulye, como si fuera la cosa.
SPEAKER_03:Ah, Ulye sin la I.
SPEAKER_05:Sin la R final.
SPEAKER_03:Jordi Uye.
SPEAKER_05:Huye. Ahí lo has dicho perfecto, ¿eh?
SPEAKER_03:Bueno, estamos con Jordi Uye desde Barcelona. And the right, me encanta, porque estamos conociendo de otra ecosystems, ofreces and desarrollando y todo el aporte que han tenido. Aquí tengo ando que nos quede un poquito más amplio el conocimiento de Tech Barcelona. It's a community libre and abierta de emprendedores and empresas del sector technology in Barcelona. Nosotros aquí en El Salvador tenemos a Casatic. Ofrece an ecosystem of collaboration, networking, coworking, events, me encanta mencionar, inversión collectiva, spaces oficials for apoyar startups and emprendedores and connecting talent with opportunities. Jordi, oye, ya, ya se me perdió.
SPEAKER_04:Aquí me lo voy a poner. Está perfecto, Jordi.
SPEAKER_03:Jordi, Jordi. Cuéntanos un poco más.
SPEAKER_05:What happens? What does it make, what argument uses, what arguments uses. So we have to separate them because we inhuman the groups, the two groups, so we have a subgroup that advances those ideas, and the novel that are, for example, is abysmal, every day there is new, so we can start in the house, and the recommendations of the others and others are very well. One has done is that and I have connected, it's the Casa Tick.
SPEAKER_03:Claro, in the cocktail of the semana, when they did the bienvenue, they got connected and we're going to have definitively. What are people conforming TX?
SPEAKER_05:There are 700 people and one of those people will have many, some empresas. There are 700 empresarians that are autonomous or multi-empresentarians, I don't know what they are, but there are millions, not a sort of empresa. So employers should have various empresas. For example, I've got various, the group with various, and the delegation bastard.
SPEAKER_03:And in your experience, I think that you passed a sensor with all the community, but what is what primitive, what is what is auge in innovation technology of those members? Okay.
SPEAKER_05:What has the more automatic? So when they adapted will succulent, for example.
SPEAKER_03:Claro. And TX always any program or project social live connectivity in technology and transformation digital. You're not going to say to the population in general that always are very involved in this thing. Excellent.
SPEAKER_05:And entrevists are various experts who explain your conversation, what have been, what are they in the community and from the community. So we email for you. Excellent.
SPEAKER_03:But we need to focus in Europe and there are many retours that we have to super in the community, the way I think excellent that it's vibrante and pausa comercial and Elena Roosevelt that says The future permit to quienes creep in the transformation of their ideas. America Latina vive un momento clave de crecimiento digital, mientras Europa aporta experiencia, talento andation entre regiones would acelerate opportunities for miles of emprendedores. Aquí la estrategia o el reto es cómo conectar ecosistemas desde ambos lados del mundo. Y es precisamente lo que nosotros aquí en Portal Emprendedor estamos haciendo, creo que conectar ecosystems, but of the Jordi, desde tu perspectiva, what opportunidades ves in America Latina and particularly in El Salvador, un país que está apostando a la innovation and the technologies emergent.
SPEAKER_05:You for example in my empresas of emprenders, of Staff Foundation in Colombia, in Venezuela, in Brazil. And a particular El Salvador también.
SPEAKER_03:And most of the interviews about the future, which are the future but the actual for preparing and the people for all that. But Jordi, what was in six llamó the attention of the ecosystem of El Salvador?
SPEAKER_05:Sinceramente, the incentives fiscal. The incentives fiscal for innovation.
SPEAKER_03:Claro.
SPEAKER_05:And this part, but the 90% of the empresas or startups that are here in a future seen mano de obra de aquí de El Salvador.
SPEAKER_03:Bueno, pero eso sí me gusta a mí.
SPEAKER_05:No, pero lo que te decía, and I've salvador, is that there are botella that no longer sufficient mano de obra para las empresas that abilities are? Programmers, experts in intelligence artificial, integrators, consultors, project managers who are here. In Spanish and Europe, the salaries are very high, the culture is the minimum, so that's the most in LATAM is that they are very responsible, they are. The only problem we have is the difference of 8 hours, or 10 years. And what we're pliing this is that they despair in order to spend 4 or 5 of the year, and then we have the library together. And then they get 4 minutes for gances. Interesting what we're doing, very good. He says, What?
SPEAKER_03:What is the percentage of what the state is?
SPEAKER_05:Approximately the double of what they pay. Casi the double. If you have 1,000 euros of salary net to a person, there are 2 000 that we have to pay the cost of salary, which are impossible to social, the sales, retirement, other impact that are inventing after years. We have talent for cultural cultural and idioma, we have those Indians, Pakistanese, Philippines, because we have a cohesion more than Latam.
SPEAKER_03:Excellent. So we have really opportunities for us as Latin America. Obviously, we can benefit in the party, that's what I was mentioning, right?
SPEAKER_05:In Spanish, which is mentoring the proper professors of the universities to see what can enjoy those.
SPEAKER_03:Definitely Latino America has a potential technology of crecimiento and apporte with the conocimiento that we desarrolling, intercambios that combined talent and conocimiento and opportunities to create puentes permanent of collaboration. The pregunta ya no es tecnológica, sino estratégica. And hay que ver cómo nos podemos preparar para el futuro impulsado por la IA. Bueno, y en este bloque estoy muy contenta porque también nos están acompañando de parte del equipo de Tex, Kevin Verbel, quien es consultor en automatizaciones, ande Vivas, quien es especialista en comunicación digital y branding. Bienvenidos los dos. ¿Cómo se han sentido aquí en El Salvador? Cuéntenos.
SPEAKER_01:Super acogida. De verdad que la gente, desde que llegamos, nos bajamos el avión, super, super, super amorosos, atentos. O sea, se respira una vibra muy alegre in realidad. Me he sentado espectacularly acogida.
SPEAKER_03:Excellent. Ile is venezolana, but is living in Spanish, right?
SPEAKER_01:I have eight years living in Spanish.
SPEAKER_03:What is it? And you, Kevin, went on how you sent me that Salvador.
SPEAKER_06:I've been in the house. And I think what I'm going to do of El Salvador is the energy that we respond, because we know that there's a campaign, but there are many camps that we know by part of the government, for part of the people who are super above with all that and more and less.
SPEAKER_03:And in this context, this is a mesa and it's not delivered, sino it's all. What cambios considering urgent for the startups and emprenders who can be competitive? Kevin, you are an expert in automatic.
SPEAKER_06:It's also that the IA has been more implemented, there are many processes that use the IA. Now simply standardized or generalized this, and there's more concept that it exists and that would work. So it's a car to approach the I see how to use this, which is super potent, is the market. So now. And there are many people, the ultimate client who has said I said like my father after two years with the Excel did not use it, and I said, The Excel is super sense and now I'm seeing that I go to see what I want to do, and I'm working, but I need alguien who say for what I can approach and construct a map of the route. That's what the empresas can.
SPEAKER_03:Kevin, if I'm saying, the evolution of these technologies emergent, especially the IA, evolution at a velocity incredible. Nicely terminated to sell an IA when you start the new version, when you have no abrumador, but what does this say in your experience?
SPEAKER_06:Incluso yo siento que no llego al ritmo al que todos. And I'm haciendo que Jordi with one of those projects of scrapping y talking incredible. Ahora is a 10 years more, aunque the technology and the month at the time, that's why 10%, okay, if you've got an empresa at 10,000%, that's why the 10% more.
SPEAKER_02:Kevin till you make it.
SPEAKER_05:And bautizing this, Kevin Till You Make It, because they can experiment after it creates it.
SPEAKER_02:Excellent.
SPEAKER_06:Because I think technology or a hub of your sector.
SPEAKER_02:Claro.
SPEAKER_06:So let's generate.
SPEAKER_01:And that's where we jumped, or a botella, and in seven minutes. And there's the community that says, Hey, then, language, this is one part of our community, I think in the emprended general, because it has this plus of motivation that says not, I'm appointed, with a message of WhatsApp or Kevin, then we have these ideas, or Jordi, and then we move in general.
SPEAKER_06:No, no, incredible. We appoint.
SPEAKER_05:One of the proposals was to go to Salvador and say, What is me to Salvador? So one to one we have to discover this place, we have to see what we offer, what we want to offer and what we should offer us. And find the convocatory, there were more, but a little bit. But we're going here, we have one of our families for confiance in this place.
SPEAKER_03:20 employees.
SPEAKER_05:20 empresarios with more empresas.
SPEAKER_03:That's what we did at the principal, right? Super interessant. And the thing of the IA, which is a important idea, what abilities create that in the project, mark obviously by the automatization, analysis, and creativity aument. What abilities?
SPEAKER_06:Desarroll, at niveau mental, there are many processes that you just want to apply in the I.
SPEAKER_05:Excellent.
SPEAKER_03:Prompt are all the instructions and indications that you do to an I forgot the result that you do.
SPEAKER_05:Can you promote it, but you can appreciate printing structural, with blocks, with instructions clear, and they do what we need.
SPEAKER_03:Kevin, what is it? Comportate like the principal.
SPEAKER_06:This is the basic. But also the second pass is not only how to communicate, but how to create a system that works for you. For example, ChatGPT has the GPT, which is all the context for not to repeat each other, comport from that, etc. And the context is the same. And also the projects are the context, there are all the conversations, contextualization, and then empeces to create a project that has to dedicate time to work.
SPEAKER_01:For example, I in my area that is all the communication and strategy and creativity, we use in different areas. Creativity for inspiration. So I don't know, what I think processes creatives with the equipped, the part of creative, all that mood board and manual. And a name of communication as well, the IA, Chad GPT specifically, is a very good idea to create all that project. In our case, we create all the voice of market, all the history, values, etc. So for that project, create a project specifically to that client, and a nivel of processes interns, for example, the copy, the concept of market, etc, we are. And in 2026, this will be clear for all the markets. You unfocus a name of communication, no? But if not, we're going to have markets equal. And now that we are general of technology, the humanization will be indispensable. It's one of the strategies for quite a market. Humanization.
SPEAKER_03:Buenísimo.
SPEAKER_01:And second, the sueños se cumplen, de verdad. Enseñar in grande and to create relations. It's indispensable to create relations because the contacts can be to create a nice professional person, to create a nice personal and to create family, which is what we are creating in this hermosa community. Excellent, excellent. Kevin?
SPEAKER_06:And for ultimately, if you want to do a phrase relation to the IA and the community of X. The IA, what I think for the public.
SPEAKER_01:Excellent. And ethical, important. The ethical in the actual, for sure, take an ethical.
SPEAKER_03:Excellent, excellent. Terminamos with the entrepreneur. Deporte la Emprendedor is very interesting. Thank you, Barcelona, for presented, and compared bastard of your experience, which is super enriqueced for me for verse the alienas and conexiones that we're going to have. Barcelona demuest that the innovative surge when there are comunidad, lo que hablaramos talento y obviamente una vision global, and the IA and the conexión international are claves for construct startups con impacto global. La innovación distingue a quienes se atreven a crear de los que solo observan. La clave es la acción. Nos escuchamos en una semana aquí en Portal Emprendedor.
SPEAKER_00:Portal Emprendedor. Ideas más acciones de los emprendedores sociales que cambian el desarrollo de la cultura emprendedora en El Salvador.